Today is the grand opening of Shin Kong Place, the first joint venture department store between Taiwan Shin Kong Mutsukoshi and Beijing Hualian Group, at China Central Place, a new landmark building in Beijing.

China Central Place Shin Kong Mutsukoshi Department Store is a single commercial building with a total building area of more than 180,000 sq meters and it is home to 983 brands including the international luxury brands of Chanel, Gucci, Prada, and Zegna.

As one of China Central Place buildings, Shin Kong Mutsukoshi Department Store is located near two luxury hotels. the Ritz-Carlton and JW Marriott, and supported by three 5A office buildings and international apartment complexes, which are specially built for international companies.