Business Intelligence on Retailing, Franchising, and Consumerism in China

Les Enphants To Establish Logistics Center In Suzhou

To meet the development demand of Les Enphants, the company has decided to establish a logistics center in Taicang, Suzhou.

The mayor of Taican, Xie Ming, president of Les Enphants Lin Taisheng, local government officers, high-level managers of Les Enphants, and suppliers of Les Enphants attended the cornerstone laying ceremony of the center on July 14, 2008.

With an investment of USD25 million, the new logistic base of Les Enphants will cover an area of 50 acres, which is three times larger than the total warehouse area of the company. On the completion of the construction, Suzhou Les Enphants Logistic Corporation will be divided into six parts, including Taicang wholesale, Taicang apparel, Shanghai, Beijing, Chengdu, and Guangzhou. Each of the regional logistic centers will be operated by professional managing staff independently. The logistic company will be completed in 2009.

The establishment of the Suzhou Les Enphants Logistic Corporation is an important step for the company's layout in the mainland China market. In the next three to five years, the company will build more logistic centers in Guangzhou, Beijing, and Chengdu, so as to promote its long-term development in the mainland market.

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