Business Intelligence on Retailing, Franchising, and Consumerism in China

LV Opens New Flagship Store In Dalian Times Square

The French luxury brand Louis Vuitton has opened a new flagship store in the Dalian Times Square in Liaoning province.

The chairman of Louis Vuitton, Yves Carcelle, and the president of Louis Vuitton in China, Christopher Zanardi-Landi, attended the opening ceremony.

The two-floor Dalian Times Square flagship store covers a total area of 1,104 square meters, of which 900 square meters form the business area. The first floor of the new Louis Vuitton store is divided into a men's products area and a travel bags display area while the second floor has a women's products area, a VIP room, and a watch area. Products sold in these areas include travel goods, bags, shoes, apparels, watches, jewellery, and accessories.

The Dalian Times Square flagship store is Louis Vuitton's third flagship store in China. Having previously opened two Chinese flagship stores in Beijing and Shanghai, Louis Vuitton now owns 27 specialty stores on Chinese mainland.

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