Business Intelligence on Retailing, Franchising, and Consumerism in China

New World Department Store To Open New Outlet In Taizhou

According to the International Shopping Mall in Taizhou, Zhejiang, Hong Kong-headquartered New World Department Store has formally entered the shopping mall, starting operation on January 15, 2009.

The Taizhou New World Department Store is a comprehensive department store with a business area of over 30,000 square meters and nearly 300 Chinese and international fashion brands, including dozens of local brands from Taizhou.

In addition to the general department store area, the Taizhou New World Department Store has specially set up a discount space on the third floor, providing brand products with prices reduced to 10% of the normal retail price.

Part of the Hong Kong New World Group, New World Department Store has opened branches in more than 10 Chinese cities, including Hong Kong, Shanghai, Wuhan, Shenyang, Wuxi, and Harbin.

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