Business Intelligence on Retailing, Franchising, and Consumerism in China

China's Largest Department Store Opens In Suzhou

With a store area of 170,000 square meters, Jiuguang Department Store owned by the Hong Kong-based Lifestyle International Holdings has been opened at the Harmony Times Square in the Suzhou Industrial Park, making it the largest individual department store in China.

In 2006, after over two years' investigation, Lifestyle International Holdings finally chose Suzhou Industrial Park to open its second Jiuguang Department Store–its first was in Shanghai–because the company believed that Suzhou had a large consumer market as well as great economic and consumption potential.

Located at the Harmony Times Square–the center of the CBD area of Suzhou Industrial Park–Jiuguang Department Store integrates Chinese and international high-end fashion products, providing comprehensive and integrated services that cover shopping, catering, leisure, business, and entertainment functions. With a total area of 210,000 square meters and a construction area of 510,000 square meters, the department store features a 500-meter-long LED screen, which is the longest of its kind in the world.

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