Business Intelligence on Retailing, Franchising, and Consumerism in China


Decathlon First Tianjin Store To Open Soon

Preparation work is complete on European sports supplies retailer Decathlon's first store in Tianjin and it will go into trial operation soon.

Located in Teda Promenades, Tianjin, the new Decathlon store covers an area of 4,000 square meters and stocks 65 kinds of sports product, including tennis rackets, roller skates, golf equipment, sports apparel, as well as professional equestrian, and diving supplies.

According to He Ming, the manager of the Decathlon store, 80% of the products sold in the store are Decathalon own-brand product. However, to meet the various demands of customers, they will also stock products from some well-know brands — including Adidas and Nike. In addition, the store will have a skating rink and a small golf range, both of which have been set up already.

A leading sports supplies retailer in Europe, Decathlon entered the Chinese market in 1992 and now has set up 10 production plants in Chinese cities such as Shanghai, Nanjing, and Tianjin. The company currently has over 400 stores worldwide, including those in 10 major Chinese cities.





Be the first to comment on "Decathlon First Tianjin Store To Open Soon"

Leave a comment

Your email address will not be published.


*




  Other China News

ChinaTechNews.com:

All Hail China's New Ridesharing Regulations

China's Huawei Operating Revenue Up 40% In H1 2016

China's LeEco Spends USD2 Billion To Buy American Smart TV Company

TCL Group's New CNY500 Million Investment Fund Targets IoT


GreenChinaTech:

Chinese Electric Bus Manufacturer Lands USA Deal

American Electric Car Manufacturer To Build In China

U.S. Clean Water Company Makes Chinese Inroads

GE Will Promote Wind Power Through New Chinese Education Center


ChinaSourcingNews.com:

Novotel Xi'an SCPG introduces new lodging concept in China's Shaanxi Province

Project Pengyou Opens Applications for Leadership Fellows Program to Train Student U.S.-China Bridge-Builders

Pullman Debuts In Asia’s Giant Garment Trading Centre With The Opening Of Pullman Shishi Mattison

Uniqlo To Add Distribution Center In China