Business Intelligence on Retailing, Franchising, and Consumerism in China


Wal-Mart To Launch E-commerce Business In China

According to reports in the Financial Times, Wal-Mart, the world's largest retailer, plans to launch e-commerce businesses in China and Japan, and it is currently establishing the technology platform.

The reports say that Wal-Mart's recent job advertisement for a "product localization manager" for Japan and China lists responsibilities that cover preparing for the launch of an e-commerce business.

So far, Wal-Mart has opened 282 physical stores in China, but has no direct online sales. The company is reportedly setting up related systems for its new centralized network technology platform to coordinate with its business in China and Japan. Wal-Mart has been developing this platform over the past two years.

Wal-Mart has stores in 14 countries and it has strong online businesses in the U.S. and the UK through its Asda.com business. This department will also be linked into Wal-Mart's new global technology platform.






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