Business Intelligence on Retailing, Franchising, and Consumerism in China

Chinese Retailer Makes Donation In Guangxi

China Resources Vanguard has announced that it teamed up with Unilever to donate 100 "Umbrellas of Hope" and CNY75,000 for CR Vanguard Baise Hope County in Guangxi Province.

In CR Vanguard's Guangxi branch, Unilever, local governmental officials and representatives from the Hope County reportedly attended the recent donation ceremony.

The Chinese supermarket chain said in a statement that the move is part of the company's 26th anniversary celebration. The company has already held public welfare activities in its 300 stores across the country.

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