Business Intelligence on Retailing, Franchising, and Consumerism in China


Oktoberfest 2010-Munich Comes to Beijing

Oktoberfest 2010-Munich Comes to Beijing

Beijing, China (September 25, 2010) /ChinaNewswire.com/ — One of the world's largest fairs, the legendary Oktoberfest in Munich, Germany is celebrating its landmark 200th anniversary this September. Thankfully, beer lovers in Beijing won't have to miss out on the fun. We warmly invite you to join our very own Oktoberfest at Paulaner Bräuhaus at Kempinski Hotel Beijing from October 8 till 24, 2010.

Since 1993, Beijing's Paulaner Bräuhaus has been celebrating this special festival according to Bavarian tradition, serving authentic beer and hearty food along with Bavarian showgirls and live music. Our beer is freshly brewed onsite according to the Bavarian Purity Law, which stipulates that it should contain nothing more than water, yeast, hops and barley malts.

The traditional ritual of tapping the first barrel of Oktoberfest beer will take place in our Oktoberfest Tent on the opening evening. This year, along with invited VIP guests, Mr. Stephan Interthal, Managing Director of the Kempinski Hotel Beijing and Stefan Frank, Brew Master at the Paulaner Bräuhaus will swing the wooden mallet to drive the tap into the first barrel with the famous Bavarian shout, "O'zapft is!" meaning "It is tapped!". From this moment on the 'Liquid Gold' can be served to all.

Invite your colleagues and friends to enjoy the timeless Bavarian tradition at Paulaner Bräuhaus – Home of the Original Oktoberfest in Beijing.

Paulaner Bräuhaus opening hours:

11:00 am to 1:00 am

For inquires and resrvations, please call 010 6410 4212

Or email us at restaurant.beijing@kempinski.com

Editor's Notes:

The Kempinski name is proudly borne by a growing collection of distinguished properties around the world. Europe's oldest luxury hotel group, Kempinski has built its reputation on the belief that exclusivity and individuality are key elements of true luxury. Each year, an increasing number of guests come to appreciate these qualities, as Kempinski adds new hotels and resorts in Europe, the Middle East, Africa and Asia. While this growth reflects the strength and success of the Kempinski brand, the collection will remain a limited one, where exclusivity can be nurtured and individuality can flourish.

As a valued private-sector member of the Stop TB Partnership, Kempinski is proud to support the Luis Figo Campaign to Stop TB through the distribution of campaign postcards in guest rooms, explaining how tuberculosis, if it is diagnosed and treated with effective medication, is curable. We share the Stop TB Partnership's vision and goal of a TB-free world.

Kempinski is a member of the Global Hotel Alliance. Global Hotel Alliance is the world's largest alliance of independent hotel brands. It uses a common technology platform to drive incremental revenues and create cost savings for its members, while offering enhanced recognition and service to customers across all brands. GHA currently comprises of Anantara, First, Kempinski, Leela, Mirvac, Marco Polo, Omni, Pan Pacific, PARKROYAL, Shaza, The Doyle Collection and Tivoli Hotels & Resorts, encompassing nearly 300 upscale and luxury hotels with over 65,000 rooms across 48 different countries.

To book or for further information visit

www.kempinski.com/presswww.globalhotelalliance.com

CONTACT INFORMATION
  • Serina Wang Public Relations Manager Kempinski Hotel Beijing Lufthansa Center

    50 Liangmaqiao Road Chaoyang District Beijing 100125 China

    Tel +86 10 6465 3388 Fax +86 10 6465 3366

    serina.wang@kempinski.com www.kempinski.com/beijing

This press release has been syndicated from China Newswire, who is responsible for the content distributed via its newswire.








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