Business Intelligence on Retailing, Franchising, and Consumerism in China


VIPmimi.com Launches Targeted Travel Deals To Chinese Internet Users

VIPmimi.com has unveiled its latest offering of targeted hotel, airline, and dining promotions to Chinese consumers.

With a long roster of top hotel international clients like Starwood, Intercontinental, Shangri-La, Kempinski, and Marriott, VIPmimi.com has unveiled its new targeted mobile and email offerings for users in China. By registering for free at its website, VIPmimi.com then promises to deliver exclusive top travel and special dining promotions to its membership.

Vipmimi.com works on behalf of its clients, and also through a network of over 20 different aggregated Chinese travel websites.

In Chinese, "mimi" means "secret, and VIPmimi.com states on its website that it is dedicated to delivering promotions for top travel destinations around Asia to Chinese consumers. The service is first focused on Beijing, Shanghai, and Guangdong Province, with plans to expand to other major metropolitan centers soon.






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