Business Intelligence on Retailing, Franchising, and Consumerism in China


Prada Opens Flagship Store In Taiwan

World's leading luxury brand Prada has opened its first flagship store in Taiwan.

Designed by Roberto Baciocchi, the new Prada Taiwan flagship store in Taipei has an area of about 750 square meters. Various Prada-branded products, including apparel, bags, accessories, and shoes are available in this new store.

The flagship store is divided into different areas. Its design represents Prada's classic features such as black and white marble floor and light green walls.

In addition, for different areas, the store selects special decorative materials and embellishment details based on the products displayed. In the women's clothing area, there is a small niche on the wall; while in the men's clothing area, the decorations include ebony furniture, Moroccan leather sofa, and crystal decoration.





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