Neoedge endeavors to integrate the Loyalty and CRM experts in the China business market

Neoedge, the premier events firm to organize Customer Loyalty & CRM events, endeavors on attracting the local China market to for the 5th Customer Loyalty and CRM China Summit 2013. The 2-day main event will be held at the Pullman Shanghai Skyway Hotel, Shanghai, China from 4th-5th June 2013.

A one day Pre-Conference Workshop on 3rd of June 2013 will open the event with the morning session entitled, "Measuring Customer Loyalty Using Analytical Techniques." This will be led by the team from Asia Analytics (Formerly SPSS China).

In the afternoon pf the Pre-Conference, the session will be jointly facilitated by Cell City and DBS Bank. The title itself is a strong force to help participants in the event: "Creating A Digital Loyalty Campaign and Engaging with Your Customers in New Dynamics"

The event also features two very engaging panel discussions. On the first day of the summit, some other hot topics in current China market which are not addressed in standalone speaking slots will be addressed. The DAY1 Panel discussion, "How to and Use Which New Channels to Interact with Customers and Enhance Customer Loyalty" will have panel frontrunners from Air China, Shandong Airlines and China Minsheng Banking Corporation, among others.

Meanwhile, the DAY2 panel discussion will revolve on: "Measurement and Financial Impact of Loyalty Programme and CRM to A Company". It will be an engaging panel discussion and brainstorming session and it will be led by experts from Accentiv'.

The Customer Loyalty Asia Programme & CRM Summit is a flagship event organized by Neoedge and it aims to integrate industry leadership, technology and new initiatives on Customer Loyalty and CRM space. It provides an in-depth look into new market developments, and effective practices and it offers a strong networking opportunity for professionals to discuss emerging trends in the field.

The 5th Customer Loyalty and CRM China Summit 2013 will feature industry leaders including Alibaba Group, Baidu, General Motors, Hyatt International, China Minsheng Banking Corporation and many others. For more information, please visit http://neo-edge.com/event-line-up/sales-marketing/the-fifth-customer-loyalty-programme-crm-china-summit-2013/

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About Neoedge:

Neoedge is a top-notch business media and consulting company that aims to serve the corporate world with integrity and excellence by providing cutting edge business intelligences and creating high value networking opportunities. Neoedge identifies pressing issues that the corporate world is facing. Neoedge events are developed based on careful and original research including extensive and direct interactions with potential participants in the market.

Neoedge has been organizing premier events all around the world including in Hamburg, Post of Spain, Buenos Aires, Rio de Janeiro, Dubai, Accra, Johannesburg, Cape Town, Mumbai, Bangkok, Kuala Lumpur, Singapore, Perth, Manila, Hong Kong, Shenzhen and Shanghai, among others.

Media contact: Eugene Azucena
+65 6557 9185; [email protected]