Business Intelligence on Retailing, Franchising, and Consumerism in China


Amazon.com Cooperates With Shanghai Pilot Free Trade Zone For Direct Delivery To China

The management committee of China (Shanghai) Pilot Free Trade Zone and Shanghai Information Investment have respectively signed a memorandum of cooperation with Amazon.com aimed at cross-border e-commerce development.

Shanghai's cross-border trading e-commerce pilot platform formally started operation at the end of 2013. At present, 32 vendors from various countries and regions, including Japan, South Korea, Australia, America, Italy, France, and Hong Kong, have been put on record and allowed to operate on this platform, and nearly 10,000 kinds of products were already launched. In June 2014, Amazon.com implemented its business cooperation with Shanghai Information Investment.

Based on the agreement signed by the three parties this time, Amazon.com will use its large cross-border logistics system and complete international brand channel to implement a series of activities in the zone.

First, the company will build a cross-border e-commerce platform to provide services to overseas customers who want to purchase from Amazon's overseas websites and Chinese website. Next, the company will build a logistics warehousing platform to offer related services to Chinese enterprises who need export and global delivery.

Amazon will take advantage of the financial innovative policies of China (Shanghai) Pilot Free Trade Zone to optimize its financing structure and implement cross-border e-payment services; and the company will invest to build an operating unit and establish it into Amazon China's international trading headquarters.






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