Business Intelligence on Retailing, Franchising, and Consumerism in China


JD Forms Strategic Alliance With 17 Home Improvement Brands

Chinese B2C e-commerce website JD.com announced a strategic alliance with 17 home improvement brands, including NVC Lighting, Nippon Paint, Dongpeng, and Power Dekor.

JD will provide those alliance brands with better support, covering warehousing, distribution, and purchase recommendations. Meanwhile, JD will team with its partners to deploy home O2O services to upgrade the Internet home improvement experience for customers.

According to Zhou Xinyuan, general manager of JD's home supplies and improvement unit, with the cooperation, JD will open its warehouse and logistics system to the alliance brands to offer fast and effective delivery services to consumers.

At the same time, JD's Internet home decoration business will begin working with with those brands. JD will preferentially recommend products of its alliance brands while providing low-price authentic home improvement materials to consumers via its website.

In recent years, home supplies and improvement has become a focus for JD.com. So far, its e-commerce platform has introduced many well-known Chinese and international brands, including Ashely, Kuhn Rikon, Fissler, Zojirushi, TOTO, and Harbor House.







Image Credit: Maridav


Be the first to comment on "JD Forms Strategic Alliance With 17 Home Improvement Brands"

Leave a comment

Your email address will not be published.


*




  Other China News

ChinaTechNews.com:

Tencent Creates Advertising Division In Silicon Valley

Chinese Industrial Drone Developer Gains CNY62 Million Investment

Xiaomi To Build East China Headquarters In Nanjing

Hyundai, China Unicom To Build Big Data Center In Guizhou


GreenChinaTech:

Chinese Electric Bus Manufacturer Lands USA Deal

American Electric Car Manufacturer To Build In China

U.S. Clean Water Company Makes Chinese Inroads

GE Will Promote Wind Power Through New Chinese Education Center


ChinaSourcingNews.com: