Business Intelligence on Retailing, Franchising, and Consumerism in China


Beibei.com To Invest CNY500 Million To Support 1,000 Brands

Maternal and child supplies e-commerce site Beibei.com announced that they will invest CNY500 million in the next 12 months to support 1,000 quality brands which have monthly sales of over CNY1 million.

Zhang Lianglun, founder and chief executive officer of Beibei.com, said that the company will support those selected Chinese maternal and child brands.

Beibei.com started collecting related brand data since its launch, which is the preparation for this newly announced project. The 1,000 enterprises will be mainly Chinese local brands. Beibei.com will evaluate their product quality, brand strength, matching degree with Beibei.com and market reputation.

To support this project, Beibei.com will have a special buyer team to select good brands and products for consumers, implement price and quality control, and recommend those products to consumers via the platform of Beibei.com. With this process, consumers can rapidly find what they want and those brands can improve their exposure.

Zhang Longzhu, head of public relations of Beibei.com, said that many brands do not know how to sell online, due to lack of experience and capacity. Beibei.com's new project aims to help those brands gain success on the e-commerce platform.







Image Credit: samuraioasis


Be the first to comment on "Beibei.com To Invest CNY500 Million To Support 1,000 Brands"

Leave a comment

Your email address will not be published.


*




  Other China News

ChinaTechNews.com:

AutoNavi, Delphi Reach Deal

Hisense's Net Profit Down 47.39% In First Three Quarters Of 2017

Airbnb China Head Resigns

DMG To Buy China Rights Of Forbes Brand


GreenChinaTech:

Chinese Electric Bus Manufacturer Lands USA Deal

American Electric Car Manufacturer To Build In China

U.S. Clean Water Company Makes Chinese Inroads

GE Will Promote Wind Power Through New Chinese Education Center


ChinaSourcingNews.com:

JD To Build Global Logistics Headquarters In Xi'an

Wumart, AGS Sign Agreement For Seafood Direct Procurement

India Gains Second Factory From China's Xiaomi

85% of Indian Staff To Lose Jobs At China's LeEco