Business Intelligence on Retailing, Franchising, and Consumerism in China

Korean's Eland To Build Tourism JV With China's Wanda

South Korea's apparel brand Eland recently signed an agreement with China's Wanda Group to establish a tourism joint venture in South Korea.

This is reportedly the first cooperating result of the two parties since they signed their leisure industry investment agreement in June 2014.

According to the agreement, Eland and Wanda will each hold a 50% stake in the tourism JV and they will each account for half of the board of directors. However, Eland will be responsible for the operation of the JV. The two parties are expected to agree on actual processes, including deciding on a corporate name, in March 2016 at the latest.

A representative from Eland said that by combining Eland's diversity with Wanda's online advantage in China, the two parties will achieve better results. Wanda Group operates in various industries such as department stores, hotels, real estate, and tourism in China. By cooperating with Wanda, Eland plans to transfer its major business from fashion to logistics.

Image Credit: David Carillet

Be the first to comment on "Korean's Eland To Build Tourism JV With China's Wanda"

Leave a comment

Your email address will not be published.


  Other China News

AutoNavi, Delphi Reach Deal

Hisense's Net Profit Down 47.39% In First Three Quarters Of 2017

Airbnb China Head Resigns

DMG To Buy China Rights Of Forbes Brand


Chinese Electric Bus Manufacturer Lands USA Deal

American Electric Car Manufacturer To Build In China

U.S. Clean Water Company Makes Chinese Inroads

GE Will Promote Wind Power Through New Chinese Education Center

JD To Build Global Logistics Headquarters In Xi'an

Wumart, AGS Sign Agreement For Seafood Direct Procurement

India Gains Second Factory From China's Xiaomi

85% of Indian Staff To Lose Jobs At China's LeEco