Coca-Cola announced plans to adjust the structure of its international businesses and the new international operating structure will include Asia Pacific Group, Latin America Group, and the newly-established Europe, Middle East and Africa Group, effective on August 1, 2016.
Under the new structure, Henrique Braun, current president of Coca-Cola Greater China and South Korea, will be new president of Coca-Cola Brazil from September 1, 2016. Meanwhile, Curt Ferguson, current president of Coca-Cola Middle East and North Africa, will become new president of Coca-Cola Greater China and South Korea.
According to Zhao Yanhong, director of public affairs and communication of Coca-Cola Greater China, Braun joined the Greater China and South Korea region in 2013. Under his leadership, Coca-Cola's Chinese business maintained healthy and stable growth. At the same time, Zhao said there was not much information to be released about the new president.
Zhao said Coca-Cola's international operating structure adjustment aims to support the distribution and development of its global bottling business more effectively. Meanwhile, it can help promote and train the company's key leadership team.
Be the first to comment on "International Restructuring Moves Coca-Cola's China Chief To Brazil"