Business Intelligence on Retailing, Franchising, and Consumerism in China


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Shangri-la's Golden Circle Opens Membership To Public With Enhanced Benefits

Beijing, China (October 21, 2010) / — Shangri-La Hotels and Resorts today unveiled its completely restructured and enhanced signature Golden Circle (GC) recognition and award programme. Golden Circle is the only international loyalty programme that allows both staying and non-staying guests to earn and redeem Golden Circle Awards Points (GC Awards). Since its inception in […]

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