Retailing, Franchising, and Consumerism Business Intelligence in China

Competition Increases Among Budget Hotels In Fuzhou

Both international and domestic budget hotels have recently increased their expansion in Fuzhou market.

Such budget hotel brands as Home Inn, Super 8 and Fujian's own Jinjishan brand have successively opened their new outlets in Fuzhou in the past weeks.

Home Inn has signed two new outlets respectively at May 1 Square and Dongda Road. Each offers more than 100 rooms and will open in December 2006.

Super 8 has also launched an outlet in Fuzhou's Changshan area, and it will be opened in October.

Yan Kewu, the president of Jinjishan, has told local media that his company is looking for locations to open two new outlets. He says he wants to choose the locations in University City, East District or Changshan, but has not made a final decision.

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