Retailing, Franchising, and Consumerism Business Intelligence in China

B&Q Heads For Wenzhou

Zheng Xiongcai, CEO of Wenzhou Landcolorful Furnishings Plaza, has disclosed that the home furnishing and decoration franchise chain B&Q will open at the first floor of Landcolorful Funishings Plaza on April 28.

The store at Landcolorful Furnishings Plaza will be B&Q's first store in Wenzhou. It is also the first foreign funded furnishing and decoration chain in the area. The store will be about 10000 square meters large and sell over 50000 home furnishing brands of floor, ceramic tile, cleaning utensils, paint and board materials.

As Europe's top furnishing brand, B&Q currently has 50 chain stores across China and it is seeing a strong growth momentum.

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