Retailing, Franchising, and Consumerism Business Intelligence in China

Dell Launches Telephone Order Service With China Construction Bank

Following its cooperation with China Merchants Bank in August last year, Dell has now launched mobile phone scheduled order service with China Construction Bank.

With the parties' cooperation, CCC's credit card holders only need to dial Dell's service line to choose the goods they want and the schedules they need before they can settle an order. To offer more convenience for clients who want to experience Dell's high-end computer products, Dell has also provided a 24-schedule payment service apart from the current three-schedule, six-schedule and 12-schedule payment.

Dell says that the cooperation with CCC has helped expand the credit card category and clientele for Dell's installment payment plans and it has set up a model for CCC to cooperate with other Chinese domestic IT manufacturers.

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