Retailing, Franchising, and Consumerism Business Intelligence in China

China Resources Vanguard Launches New Customer System

e-Future Information Technology, a front supply chain management software and service company in China, says that China Resources Vanguard has successfully deployed e-Future's Store Operation System and Customer Service System for stores based in southern and eastern China.

CRV is one of the largest retail chain enterprises in China and a subsidiary of China Resources Enterprise, Limited. CRE is listed on the Hong Kong Stock Exchange and is also traded on the London Stock Exchange.

CRV operates currently over 2,000 stores with more than 100,000 employees and ranks fourth in mainland China in terms of sales with turnover of RMB37.85 billion in 2006. In 2007, CRV acquired Home World in Tianjin.

e-Future is a software and service provider in China's front-end supply chain market from manufacturers to consumers, especially in retail and the Fast Moving Consumer Goods market for manufacturers, distributors, wholesalers, logistics companies and retailers.

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