Retailing, Franchising, and Consumerism Business Intelligence in China

One Million Priority Club Points To Be Won Every Month

Ten Guests Have a Chance to Win 100,000 Points Each Monthly in China

Singapore (September 08, 2008) /China Newswire/ — Priority Club Rewards (PCR), the world's leading hotel guest loyalty programme, announced today the start of the Million Points Campaign in China. From now till 15 December 2008, ten lucky winners stand a chance to win 100,000 PCR points each monthly. This is only open to residents in China.

Guests can qualify by staying at any of IHG (InterContinental Hotels Group)'s hotels in China, including InterContinental Hotels & Resorts, Crowne Plaza Hotels & Resorts, Holiday Inn Hotels & Resorts and Holiday Inn Express.  Each stay will be rewarded with an entry into the one million points prize draw.  Ten winners will then be picked to receive 100,000 PCR points each month.  Currently there are 1.3 million PCR members in China.  Guests who are not PCR members can sign up and qualify instantly.

PCR points earned have no expiry date and no black out dates.  The points can be redeemed for anything from hotel stays and airline miles to shopping certificates.  For the hotel stays, the points can be redeemed at any of IHG's nearly 4,000 hotels worldwide, including the four mentioned above as well as Hotel Indigo, Staybridge Suites and Candlewood Suites.

As the first international hotel company to enter China, IHG established its first hotel in Beijing in 1984 and has since led the Beijing market.  IHG maintains a swift development pace in China, and currently has 95 hotels in Greater China under its four brands InterContinental Hotels & Resorts, Crowne Plaza Hotels & Resorts, Holiday Inn Hotels & Resorts, Holiday Inn Express.  IHG has 116 hotels in the pipeline.

InterContinental Hotels Group (IHG) [LON:IHG, NYSE:IHG (ADRs)] is the world's largest hotel group by number of rooms.  IHG owns, manages, leases or franchises, through various subsidiaries, over 4,000 hotels and more than 590,000 guest rooms in nearly 100 countries and territories around the world.  The Group owns a portfolio of well recognised and respected hotel brands including InterContinental Hotels & Resorts, Crowne Plaza Hotels & Resorts, Holiday Inn Hotels and Resorts, Holiday Inn Express, Staybridge Suites, Candlewood Suites and Hotel Indigo, and also manages the world's largest hotel loyalty programme, Priority Club Rewards with over 39 million members worldwide.

IHG has more than 1,700 hotels in its development pipeline, which will create 150,000 jobs worldwide over the next few years.

InterContinental Hotels Group PLC is the Group's holding company and is incorporated in Great Britain and registered in England and Wales.

IHG offers information and online reservations for all its hotel brands at and information for the Priority Club Rewards programme at For the latest news from IHG, visit our online Press Office at

About Priority Club Rewards

Priority Club Rewards, which is owned and operated by IHG, is the world's first, largest and fastest-growing hotel loyalty programme with over 39 million members worldwide and three million members in Asia Pacific.  Priority Club Rewards received a Lifetime Achievement Award at the 20th Annual Freddie Awards for the programme's 25th Anniversary and was named Best Hotel Loyalty Programme at the 2007 China Starlight Awards. Members of Priority Club Rewards have more redemption options than those of any other hotel loyalty programme with members able to redeem points for free hotel nights, airline miles, retail certificates, auto rentals and scores of products available in the Rewards Catalogue. Priority Club Rewards offers more sought after benefits and the greatest ease of use amongst hotel loyalty programmes.  This includes no points expiration date and no black out nights for free hotel nights.


This press release has been syndicated from Xinwengao, who is responsible for the content distributed via its newswire.