Leading Operators From Asia, US And Europe Meet In Singapore On March 8th–9th At Femtocells Asia 2010 To Review The Latest Femtocell Deployments, Products, Applications And Services.
Bath, England (February 11, 2010) /ChinaNewswire.com/ — With the recent announcement by China Unicom of femtocell launches in various provinces in China, with Softbank and NTT DoCoMo announcing femtocell deployments and trials in Japan, and Starhub launching their HomeZone service in Singapore, there is growing momentum for other APAC operators, manufacturers and applications developers to quickly enter the femtocell marketplace.
For most mobile operators this technology is now seen as an opportunity to gain market share for their brands, increase their foot print in the home or office and reduce operating costs in their networks. With the prospect of greatly improved home coverage, super high data rates, and a consumer expectation of much cheaper (perhaps free) bundled calls, femtocells are hot property and many see a huge first mover advantage for an operator that gains a foothold and potentially consolidate the families' or corporates' mobile phone allegiance to their brand, network and content.
For the existing network providers, such as Ericsson, Nokia Siemens Networks, Huawei, ZTE, Motorola, Alacatel-Lucent etc, femtocells could easily be the highest volume basestation product they will ever manufacture, but at the same time perhaps of lowest value and lowest margin.
The mainstream in-home WiFi router providers, Thompson, Netgear, Cisco, etc are beginning to view femtocells as simply a value add to their own router boxes which already take pride of place in the home and many do not like the idea of the cellular network specialist getting in on the act.
Analysts following this community are working hard to tie down the business case, potential volumes, consumer reactions and timescales but this has not stopped a flurry of reports on femtocells being published to try and give a steer to the industry.
Event Information: http://www.avrenevents.com/femtocellsasia2010.
The Femtocells Asia 2010 conference, in exclusive partnership with the Femto Forum, will bring the latest updates from these deployments together with news of new trials world-wide, the most recent analysis of market size and timeframe from leading analysts, the current state of play with standards, as well as presentations and exhibits from the major femtocell vendors and manufacturers.
Other events in the series include the Femtocells World Summit 2010 in London in June, and Femtocell Americas 2010 in USA in December. The Femtocells World Series in 2009 was attended by over 700 delegates from 35 countries (including 39 global operators).