Retailing, Franchising, and Consumerism Business Intelligence in China

U-Tron LEDs Bring New Light To Tim's Texas BBQ Beijing

Popular Beijing restaurant sees business and environmental benefits from U-Tron LED lighting solutions.

Beijing, China (May 06, 2010) / — Tim's Texas Barbecue, a popular restaurant and entertainment venue in Beijing's central business district, is benefiting from the recent installation of U-Tron's LED Helios and LED Comet lights, and so is the environment.

Helios bulbs were used to replace the original incandescent lights over the restaurants bar and MR16 LED Comet track lights to illuminate stock behind the bar. One benefit of the new lights became immediately apparent to both the staff at Tim's and their customers. The Helios and Comet lights provide a steady and bright illumination where required, however the light does not spill over to other areas and thus the cozy and intimate ambiance of the restaurant is maintained in the late evening. The low energy consumption of LED lighting is helping to reduce the restaurants power bills and its carbon footprint.

Tim Hilbert, the owner of Tim's Texas Barbecue is enthusiastic about the benefits that LED lighting can bring. "For an operation such as mine that does much of its business at night the energy costs associated with lighting are a significant charge on our business. To be able to reduce these costs and benefit the environment, while maintaining the standard of our service to our customers is a win-win-win situation."

Energy savings are not the only benefit that Tim foresees LED lighting bringing to his business. "Every time we have to change a light bulb there is a labor cost and disruption to our business and inconvenience to our customers. Some lights are in very difficult places to reach, for example over the stairwell. The extremely long life cycle of these LED light bulbs is a significant benefit to us. And, of course, the fact that they contain no mercury and are 100% recyclable is a definite plus."

About U-Tron's LED Helios And Comet Bulbs

The U-Tron LED Helios Series of E27 light bulbs uses high power LEDs to bring energy savings and a healthy light to your home or workplace. They can be easily retrofitted to virtually any lamp that uses E27 lamp holders, use on average a fifth of the power of an incandescent bulb and have a life span of up to 50,000 hours, the equivalent of up to 50 incandescent bulbs through out its life-span. They range in brightness from the equivalent of a 40-watt incandescent bulb to 100-watt equivalent.

U-Tron's MR16 Comet 3 light bulbs can be retrofitted to virtually any light fitting that takes a bulb with an MR16 base. They are ideal for display illumination and general lighting purposes. Unlike halogen bulbs they generate very little heat and no UV light. They are not sensitive to variations in voltage, which can cause early failure to halogen bulbs.

Both LED Helios and MR16 Comet 3 light bulbs are made from 100% recyclable materials, are virtually unbreakable in ordinary use, contain no toxic materials and are fully compliant with CE and RoHS standards.

About U-Tron

U-Tron (Beijing) Electronics Co. Ltd., was established in 1992 as a WOFE in Beijing, China. The company was 100% funded by investments from an American Company, China Business Associates. The main purpose was to bring U.S. developed technology products to China for manufacturing and localization. U-Tron has an 1,800 square meter factory employing 50 + people in the Beijing Development Area (BDA) of Yi Zhuang district. Website:

  • Raja Magasweran
    E-mail: [email protected]
    Toll free number: 400-626-1806 (call 86-10-6568-2990 if you are outside Mainland China)

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