Retailing, Franchising, and Consumerism Business Intelligence in China

Pitch.Asia Secures License For China's Biggest Media Database With China Newswire


Shanghai, China, June 3, 2016 / - Pitch.Asia, Asia's leader in connecting journalists with industry experts, has created a new licensing partnership with China Newswire ( for the use of China Newswire's database of more than 30,000 media records.

The partnership leverages and connects China Newswire's focus over the past decade on media monitoring, press release distribution, and media database building with Pitch.Asia's services across Asia. Pitch.Asia will use the database to help update its own records and assist industry experts and public relations firms in reaching out to a broader group of reporters, editors, and social media influencers inside China.

"Our China Media Database services have been sculpted by over a decade of use by our clients, and we continue to maintain a high level of integrity for this service," says Rose Gao, Media Manager at China Newswire. "Expanding licensing to more companies like Pitch.Asia ensures we continue to connect with every record in our system to ensure freshness and availability. Pitch.Asia already has a large journalist database for Greater China, and we will complement this for a win-win partnership."

The Chinese online news and media sector has witnessed many business movements and much growth in the past few year as Alibaba has purchased partial or entire stakes in Shanghai-based China Business Network, Hong Kong-based South China Morning Post; and video-sharing website Youku Tudou. And U.S.-based Time Magazine just announced the purchase of CCI Asia-Pacific Ltd., the Hong Kong-based publisher of Fortune China. was also sold to a Hong Kong-based investor group nearly two years ago.

Pitch.Asia currently provides a news dashboard covering business, political, and social news from across Asia from Afghanistan to Japan and down to Malaysia; online job boards for journalists; a query service for reporters to seek comments from registered industry experts; and online forums for journalists to exchange knowledge. Utilization of China Newswire's database is also assisting Pitch.Asia in its beta testing of a full Chinese-language media service that will be soon rolled out.

About Pitch.Asia
Journalists want to hear better pitches, and experts need to have their voices heard. Pitch.Asia connects Asia's top expert sources with the bloggers, journalists, writers, and reporters covering important activities in Asia. We are backed by Matoka Capital and use their parent company's offices in Hong Kong and Shanghai. Contact us for more information at https://www.Pitch.Asia

While the number of print newspapers in China has remained steady at about 1900 for the past few years, the number of online media titles, journalists, influencers, and online writers has exploded in China as social media and microblogging as taken off. China Newswire tracks the key key media data necessary for public relations, marketing, advertising, and outreach organizations to use for online media campaigns. China Newswire was first acquired by Vocus Inc. in early 2010 from top SaaS and online marketing firm BDL Media, and then it was acquired as a standalone entity in 2012. China Newswire now operates as an independent entity with operations in Hong Kong, Shanghai, and Beijing and provides press release distribution, online media monitoring, and media database services.

Source: Pitch.Asia

This press release has been syndicated from Xinwengao, who is responsible for the content distributed via its newswire.