Retailing, Franchising, and Consumerism Business Intelligence in China

Skechers To Donate CNY10 Million For Coronavirus Fighting In China

American sportswear brand Skechers announced to donate CNY10 million in cash and goods to help fight the coronavirus in China.

The company will donate CNY5 million directly to China Charity Federation, which will be used to purchase medical supplies. Meanwhile, it plans to donate over CNY5 million worth of goods, covering down jackets and comfortable shoes, to healthcare workers in the epidemic stricken areas.

In addition, Skechers China CEO Chen Weili will personally donate CNY1 million and employees of Skechers are also making voluntary donations.

Skechers said that they salute the healthcare workers fighting in the frontline and hope they take good care of themselves.

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