Retailing, Franchising, and Consumerism Business Intelligence in China


Biemlfdlkk Renewed Contract With China National Golf Team

Golf clothing brand Biemlfdlkk and China's national gold team recently signed a strategic cooperation agreement in Guangzhou, which is the second eight-year contract of the two parties.

Starting from October 2013, Biemlfdlkk has been the official sole professional golf apparel sponsor and designated brand of the Chinese national gold team.

According to its financial report, Biemlfdlkk's operating revenue for the first half of 2020 was CNY766 million, a year-on-year decrease of 9.36%; and its net profit was CNY161 million, a year-on-year decrease of 7.25%.




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