Watsons' newly-published a report on its channel performance and operations in Hong Kong for the year of 2016 shows that Watsons Hong Kong's online platform sales achieved an over 50% growth during the reporting period.
Watsons added five physical stores in Hong Kong in 2016 and the company plans to open at least ten new stores in this marketplace in 2017. Meanwhile, Watsons will introduce a large number of new products, especially health products.
A representative from Watsons Hong Kong said that in 2016 Watsons Hong Kong's online shopping performance saw a large increase, which means consumers gradually started trying diversified shopping methods. In the future, Watsons will continue to combine its online and offline resources to meet the different demands of customers.
Compared with offline physical stores, Watsons' online platform provides more products. Therefore, some Hong Kong consumers prefer to purchase online. In addition, the report said that one out of three online customers of Watsons Hong Kong chose to pick up products from physical stores, which also promoted the growth of physical stores.