Retailing, Franchising, and Consumerism Business Intelligence in China

February 2008

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China's B2C Retail Market Reached RMB1.297 Billion

According to the quarterly monitoring of China's Internet B2C market released by Analysys International, in the fourth quarter of 2007, the total market scale of China's B2C business reached RMB1.297 billion, an increase of 9%…








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McDonald's Makes Another Price Hike

American fast food restaurant McDonald's will make another price-hike for its food in China following the one made in October last year. This is the first price mark-up that the company has made in 2008.


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Asahi Breweries Enters China's Wine Sector

Asahi Breweries and Marubeni Corp will jointly establish a joint venture with a Chinese enterprise to manufacture and sell wines. This is the first time for the Japanese food industry giants to enter China's wine…